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Media Relations

As your storytellers, we reach your target demographic to increase awareness and visitor numbers.

Our Network, Your Exposure

Targeting strategic communications avenues, Bannikin gets your story out there, driving awareness and sales.

We work with our clients to effectively promote their travel experiences through thoughtful media relations both on- and off-line. With our long-standing relationships with journalists, freelance writers, bloggers and key social influencers, we secure meaningful coverage in top-tier U.S., Canadian, Asian and international outlets as well as niche publications.

Our clients have been featured in NY Times, Wall Street Journal, Washington Post, Sydney Morning Herald, Chicago Tribune, Globe and Mail, National Post, USA Today, National Geographic, Outside Magazine, Travel + Leisure, Men’s Journal and many more.

We Do This Through:

Media Relations Services
  • Story Idea Development (digging deeper than “We Have A New Trip!”)
  • Identifying Trends & Tapping Clients Into Them
  • Custom Pitching
  • Targeted, Well-Crafted Press Releases
  • Individual Press Visits & Small Group Press Trips
  • Media Events (luncheons, cocktails or even Stand-Up Paddling gatherings!)
  • Media Marketplace Representation Worldwide
  • Brand Partnerships and Promotions



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We should chat.

We're always on the lookout for companies looking to take their exposure to the next level. Give us a shout and let's talk about how we can help you get there.

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