Introducing Choy Teh – our Account Manager of Media Relations Asia
We are super excited to introduce our newest team member, Choy Teh. Choy manages all media relations in Asia out of our Hong Kong office. Prior to joining Bannikin, Choy managed the public relations division for the Travel Corporation brands in Asia.
Choy is an active member of the entertainment and media industry in South East Asia and has over 10 years of experience working as a TV presenter, actor and Radio DJ, mainly in Singapore. From there, she has amassed a wide range of networks with top key media, editors, influencers, and local celebrities within the region.
Interested to learn more about how Bannikin can help you generate great coverage in Asia? Get in touch with Choy by emailing her at firstname.lastname@example.org.
Your Exclusive Invite to Inside Out China
Keep on top of the trends from the Asia Adventure Market with the weekly ‘Inside Out China’ newsletter from 40urs & Bannikin. ‘Inside Out China’ provides the top five trends to watch each week. Inside Out newsletters are delivered exclusively via our WeChat Group by contacting Natasha Martin at email@example.com
Highlights of Major Industry News from Inside Out China
1) Outbound Chinese tourism is gearing up for another record breaking year
With the China Outbound Tourism Research Institute forecasting a 10% increase. Countries with China-ready programs (such as the US and France) will be the ones to benefit most.
Popular themes include polar tours, watching Northern Lights, spiritual escapes to learn about Buddhism, and star gazing.
3) Ctrip Launches “Exclusive Travel Packages”
Ctrip announced the launch of the “exclusive travel package” for individuals and small groups. This will focus on the increasing numbers of higher spending groups in middle class market. Packages are less focused on the shopping or big groups, but instead designed to cater for flexible options of airlines, hotels, activities etc.
4) WeChat’s New tool for U.S. Tourism Boards
WeChat, the ubiquitous social network owned by Tencent, has introduced a tool to help U.S. tourism boards reach travellers on WeChat. The new tools help DMOs build micro-sites to push stories to inspire Chinese travellers.
5) Canada Hopes to Double Chinese Visitors by 2021
In 2016, over 600,000 Chinese tourists visited Canada and Canada hopes to double that number by 2021. To highlight the strong ties between the two countires, 2018 has been named the China-Canada Year of Tourism. Destination Canada has released a suite of tools for Canadian businesses to leverage this exciting year long event.
Join PATA & Shannon to Talk About Overtourism
Bannikin Director Shannonn Guihan will be speaking about Overtourism at the PATA Adventure and Responsible Tourism Conference in Al Ain, UAE. Register here now.
Top 9 Adventure Travel Experiences You Don’t Want to Miss in 2018
Do you know where you’re heading in 2018? We’ve got you covered with our hit list of top adventure travel destinations not to miss this year. Find out where to go here.
Bannikin Asia in the News
Bannikin Launches Bannikin Asia –
Your Bannikin Asia Team Thoughts
“The Spring Festival is coming up soon in China, and data shows that many young travelers are taking the opportunity to travel abroad instead of visiting their families.” – Natasha Martin, Managing Director